InterFood Astana 2010

• InterFood Astana - exhibition, a landmark event in the food industry of Kazakhstan
• Official Support
• Main Sections of the Exhibitions
• Special Events of the Exhibition
• Advertising Campaign to Attract Professional Visitors
• Professional Visitors to the Exhibition
• How to Take Part in InterFood Astana 2010

:: InterFood Astana - exhibition, a landmark event in the food industry of Kazakhstan The food industry is currently one of the fastest growing sectors of the Kazakhstani economy. InterFood Astana provides an excellent opportunity to get acquainted with the best developments from leading kazakhstani and international food producers and demonstrate your new products to a large number of businessmen and wholesale buyers.

:: Official Support

• Ministry of Agriculture of the Republic of Kazakhstan
• Astana City Akimat (Administration)
• Union of Poultry Farmers of Kazakhstan

:: Main Sections of the Exhibitions

• Foodstuffs (Dairy, Meat, Fish, Confectionery, Bakery)
• Food Additives and Ingredients for Foodstuffs
• Alcoholic and Soft Drinks, Tea, Coffee
• Processing Equipment for Food Industry
• Equipment to Produce Foodstuffs, Drinks, Packaging
• Packaging Technologies, Containers and Packaging
• Refrigerating and Trading Equipment
• Equipment for Shops, Supermarket, Cafes, Bars, Restaurants

:: Special Events of the Exhibition

• Traditions of Quality – Professional Tasting of Foodstuffs and Drinks
• The Best Exposition Contest
• Thematic workshops, trainings, company presentations, and promo actions

:: Advertising Campaign to Attract Professional Visitors

• Direct mailing free invitation cards through a professional database which covers all leading food industry companies of Kazakhstan and Central Asian countries
• Distribution invitation cards via specialist periodicals
• TV and radio adverting
• Street advertising
• Advertising and articles in specialised and leading mass media in Kazakhstan and Central Asia
• Internet marketing
• Promotion of the project at major international exhibitions

:: Professional Visitors to the Exhibition The exhibition expects about 4,000 visitors from all regions of Kazakhstan and neighbouring regions of Central Asia and Russia, as well as other near and far abroad nations:

• End product manufacturers
• Distributors and dealers
• Managers of supermarkets and stores
• Large and small wholesalers
• Public catering (heads of restaurants and bars)
• Officials of ministries and embassies
• Press

:: How to Take Part in InterFood Astana 2010

1. A stand at the exhibition.
2. Remote participation: advertising in the exhibition catalogue; company description in the exhibition catalogue and its web-page; distribution of advertising materials from the Registration Desk.
3. Conducting a workshop at Seminars Room.
4. Sponsorship opportunities